Xbox's Advertising
Recently, I saw a new Xbox ad which I guess is supposed to make me want to buy it. This new design of an Xbox is very different and as a result, is the new "cool" thing even though it isn't said, they are trying to make it cool. They succeed in making people want to buy this game system by going over the landscape in this aura of light that makes everything it touches graphically enhanced. This would make me want to buy it if I cared because poor graphic design in many video games is a huge flaw. The ad also hints at a new Halo game which would make more people want to buy it since the game appeals to a new set of people (halo fans). I also like the design of the controller so that it could appeal to a new audience which is of course me. I don't know what the future holds for this console. Whether it will be a huge success or not but it seems to have been advertised well enough to reach to many target markets which will hopefully create the ongoing success of an industry.
No comments:
Post a Comment